{"id":27050,"date":"2023-12-14T12:45:08","date_gmt":"2023-12-14T12:45:08","guid":{"rendered":"https:\/\/www.digitalizewallonie.be\/fr\/?post_type=activity&#038;p=27050"},"modified":"2023-12-20T15:05:02","modified_gmt":"2023-12-20T15:05:02","slug":"3-techniques-decriture-pour-creer-des-publications-qui-cartonnent-sur-linkedin","status":"publish","type":"activity","link":"https:\/\/www.digitalizewallonie.be\/fr\/session\/3-techniques-decriture-pour-creer-des-publications-qui-cartonnent-sur-linkedin\/","title":{"rendered":"3 techniques d&#8217;\u00e9criture pour cr\u00e9er des publications qui cartonnent sur LinkedIn"},"content":{"rendered":"\n<p>90% des posts Linkedin ne g\u00e9n\u00e8rent pas d&#8217;engagement.<\/p>\n\n\n\n<p>Les responsables communication et les community managers s&#8217;\u00e9puisent dans la cr\u00e9ation de contenu. Ils et elles passent un temps dingue \u00e0 r\u00e9diger des publications et \u00e0 cr\u00e9er des visuels. Tout \u00e7a pour 2 likes (dont 1 de Carole de la compta) et z\u00e9ro commentaire.<\/p>\n\n\n\n<p>Le probl\u00e8me c&#8217;est souvent que le contenu n&#8217;est pas int\u00e9ressant pour la cible. Ni sur le fond, ni sur la forme.<\/p>\n\n\n\n<p>Fabian Delhaxhe accompagne les entrepreneurs et les entreprises \u00e0 mieux communiquer sur Linkedin. Durant cette conf\u00e9rence, il partagera avec vous 3 frameworks de copywriting qui vous permettront d&#8217;\u00e9crire des posts Linkedin plus rapidement et qui g\u00e9n\u00e8rent plus d&#8217;engagement, plus de visibilit\u00e9, plus de nouveaux abonn\u00e9s et m\u00eame des opportunit\u00e9s commerciales.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Conf\u00e9rence organis\u00e9e en collaboration avec le Cercle de Wallonie.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>90% des posts Linkedin ne g\u00e9n\u00e8rent pas d&#8217;engagement. Les responsables communication et les community managers s&#8217;\u00e9puisent dans la cr\u00e9ation de contenu. Ils et elles passent un temps dingue \u00e0 r\u00e9diger des publications et \u00e0 cr\u00e9er des visuels. Tout \u00e7a pour 2 likes (dont 1 de Carole de la compta) et z\u00e9ro commentaire. Le probl\u00e8me c&#8217;est [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_activity_time_start":"13:00","_activity_time_end":"13:45","_activity_date":"2024-02-01","_activity_price":"0","footnotes":""},"edition":[],"location":[45],"track":[381],"activity_type":[386],"class_list":["post-27050","activity","type-activity","status-publish","hentry","location-main-stage","track-sales-marketing","activity_type-keynote"],"_guests":[],"_sponsors":[],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/27050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity"}],"about":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/types\/activity"}],"version-history":[{"count":2,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/27050\/revisions"}],"predecessor-version":[{"id":27088,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/27050\/revisions\/27088"}],"wp:attachment":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/media?parent=27050"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/edition?post=27050"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/location?post=27050"},{"taxonomy":"track","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/track?post=27050"},{"taxonomy":"activity_type","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity_type?post=27050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}