{"id":39081,"date":"2025-01-13T16:46:43","date_gmt":"2025-01-13T15:46:43","guid":{"rendered":"https:\/\/www.digitalizewallonie.be\/fr\/?post_type=activity&#038;p=39081"},"modified":"2025-01-13T16:47:00","modified_gmt":"2025-01-13T15:47:00","slug":"miser-sur-la-personnalisation-pour-se-demarquer-en-e-commerce","status":"publish","type":"activity","link":"https:\/\/www.digitalizewallonie.be\/fr\/session\/miser-sur-la-personnalisation-pour-se-demarquer-en-e-commerce\/","title":{"rendered":"Miser sur la Personnalisation pour Se D\u00e9marquer en E-commerce"},"content":{"rendered":"\n<p>Dans un univers e-commerce domin\u00e9 par les g\u00e9ants du web, se d\u00e9marquer est un d\u00e9fi majeur. Et si la <strong>personnalisation<\/strong> devenait votre meilleur atout pour conqu\u00e9rir et fid\u00e9liser vos clients ? Cette conf\u00e9rence mettra en lumi\u00e8re comment transformer des parcours d&#8217;achat en exp\u00e9riences uniques gr\u00e2ce \u00e0 des strat\u00e9gies sur-mesure : configurateurs intelligents, offres cibl\u00e9es et simplicit\u00e9 de commande. L\u2019accent sera mis sur les leviers qui font de l\u2019expertise une v\u00e9ritable valeur ajout\u00e9e, attirant une client\u00e8le engag\u00e9e et durable. Une approche incontournable pour faire la diff\u00e9rence en commerce en ligne.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans un univers e-commerce domin\u00e9 par les g\u00e9ants du web, se d\u00e9marquer est un d\u00e9fi majeur. Et si la personnalisation devenait votre meilleur atout pour conqu\u00e9rir et fid\u00e9liser vos clients ? Cette conf\u00e9rence mettra en lumi\u00e8re comment transformer des parcours d&#8217;achat en exp\u00e9riences uniques gr\u00e2ce \u00e0 des strat\u00e9gies sur-mesure : configurateurs intelligents, offres cibl\u00e9es et [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_activity_time_start":"10:30","_activity_time_end":"11:00","_activity_date":"2025-01-17","_activity_price":"0","footnotes":""},"edition":[394],"location":[345],"track":[],"activity_type":[386],"class_list":["post-39081","activity","type-activity","status-publish","hentry","edition-digitalize-namur-2025","location-e-commerce-arena","activity_type-keynote"],"_guests":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/guest\/39072"}],"_sponsors":[],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/39081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity"}],"about":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/types\/activity"}],"version-history":[{"count":1,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/39081\/revisions"}],"predecessor-version":[{"id":39085,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity\/39081\/revisions\/39085"}],"wp:attachment":[{"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/media?parent=39081"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/edition?post=39081"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/location?post=39081"},{"taxonomy":"track","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/track?post=39081"},{"taxonomy":"activity_type","embeddable":true,"href":"https:\/\/www.digitalizewallonie.be\/fr\/wp-json\/wp\/v2\/activity_type?post=39081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}